The creativity and ingenuity of designers in crafting stunning wine packaging continue to evolve, setting new benchmarks for innovation. Some of this year’s top designs pushed beyond expectations, literally, turning perspectives on their head. The “total package” trend continues with...
Rarely a day goes by that I don’t read about the challenges facing the wine industry. The narrative is consistent: younger consumers are turning away from wine in favour of craft beer and ready-to-drink cocktails. Compared to these competitors, wine...
What is this wine? Where is it from? Who makes it? Does it really matter in this case? This winemaker had the confidence in this concept and design to bury all of that information.
You come across this solid warm red wine label with a pair of owls staring at you, their eyes popping in wonderment as if you’re the oddity in this encounter. Then you notice the name of the wine—gufo. Sounds pretty...
Visual appeal isn’t always immediate or obvious. Sometimes, you’re drawn to something without fully understanding why. The label for Nat 1917 is a prime example of this. At first glance, it’s not particularly striking, yet it stands out on the...
Is it even necessary to analyze and critique the appeal of the Paul Mas Le Rosé packaging? Look at it! All floral, pink, and pretty! A near-perfect package for rosé. Near perfect? Yes. It missed the opportunity to be an...
The label for Le Botaniste appears as a story begging to be read. What tale is to be told of the mustachioed portrait of a man with the top half of his head cropped to reveal a growth of flowers...
A unique solution using some of the most common elements of wine label design—the sun, mountains, and a patchwork of vineyards. What’s brilliant is that none of those elements are immediately obvious. Especially in the colours used.
The creativity and ingenuity of designers in crafting stunning wine packaging continue to impress and enchant. This year’s top designs went beyond traditional graphic design, with unique bottles featuring intricate glass patterns seamlessly merging to enhance the appeal of the...
This is a handsome piece of packaging. If we attribute the term “handsome” with a certain masculine resonance, then it fits Sericis Monastrell like a finely tailored suit. Its audacious design, featuring a black and gold metallic geometric pattern, exudes...
