87%

Smiley Rosé

Daryl Woods
FranceRosé Wine
0
The first time I saw Smiley Rosé I banished the thought of ever buying it. Shelves are filled with rosé wines from around the world. Some with extraordinarily elegant packaging. Yet there, in the middle of them all, was this bottle with a bubblegum pink smiley face
91%

Colab and Bloom Shiraz

Daryl Woods
AustraliaRed Wine
0
Distinctive, pretty, on-trend, and with a well-crafted message. That’s Colab and Bloom. This is a brand and label with potentially broad appeal. When you ask many marketers to define their target customer, the answer is often “Everyone.” That lack of...
89%

The Roost Orange Wine

Daryl Woods
CanadaOrange Wine
0
Orange wine is an odd bird. I don’t know if that inspired the label for The Roost orange wine but it certainly seems appropriate. It is hard for consumers to understand exactly what orange wine is. Many assume it is...
91%

West + Wilder Rosé.

Daryl Woods
Rosé WineUSA
0
West + Wilder is a brand sold exclusively in cans. The product is available in boxes of three. The design of the cans is simple and elegant featuring detailed plant illustrations on the face. The artwork wraps completely around the can allowing lots of space to detail the brand inspiration—West coast states including California, Oregon, and Washington—and to highlight their contribution in support of preserving wild public spaces.
94%

One Stone Cabernet Sauvignon

Daryl Woods
Red WineUSA
0
At first glance, the One Stone Cabernet Sauvignon label is quite lovely. A closer look and deeper dive into the brand reveals so much more. The name One Stone references a quote on the back label. “The woman who moves...
88%

Popcorn Chardonnay

Daryl Woods
CanadaWhite Wine
0
Popcorn Chardonnay is a clever creation. The minimal design works in some ways and could be improved in others. POPCORN set in a bold sans serif typeface is strong and clear. It pops against the stark white label that's tapered to mimic a traditional popcorn carton. The scalloped shape of the label top suggests popcorn but the structured alignment is such an oversimplification it loses the connection.
92%

Adobe Rosé

Daryl Woods
ChileRosé Wine
0
Emiliana introduced special packaging for their Adobe Rosé. The entire bottle is encased in a beautiful, full-colour paper wrap. The flowers, fruit, birds, and butterflies on a soft pink background are very pretty. But there’s more to this wrapping than aesthetics.
93%

LeftField Sauvignon Blanc

Daryl Woods
New ZealandWhite Wine
0
Weird and wonderful. For those that find the pairing of those words as enticing as Sauvignon Blanc and asparagus, this wine is for you. The LeftField brand is the result of another great pairing—Te Awa Winery and prolific illustrator, Steven...
86%

3Q Red Blend

Daryl Woods
ItalyRed Wine
0
Glass has come under attack in the wine world. In particular, heavy glass bottles that were for many years considered an indication of quality wine. It is a myth that is being called out and dismissed. The problem with heavy...
91%

19 Crimes Martha’s Chard

Daryl Woods
USAWhite Wine
0
19 Crimes is one of the brands to take advantage of the Living Wine Labels augmented reality app developed by Treasury Estates. Initially, their labels focused on infamous characters guilty of one or more of 19 specific crimes. Punishment for...