The cast of La Tribuna are a curious lot. Their appearance borrows from many cultures but doesn't appear to be specific to one. Where did they come from? Who created them?
This label is gorgeous! A bright, colourful landscape with “The vivid interplay of light across the sky...”. It perfectly expresses the name Wildlight and the freshness of Pinot Grigio.
A label can elevate all perceptions of a bottle of wine. Packaging can influence both the value equation and product experience. Luxury brands understand this well.
Many brands tweak their packaging over time. Often imperceptibly to consumers. Changing a label this significantly is a bold move. It had the one with factor. The one with the red beard guy.
The Humante label presents as bold an image as I've ever seen on a wine label. This weathered face, sporting a full, long red beard, and deeply set piercing blue eyes stares into your soul. He is like “the most interesting man in the world” illustrated in graphic novel style. Who is he?
Sterling Vineyards has made an interesting foray into the alternative packaging category. While aluminum cans are a popular option, an aluminum bottle is pretty unique. This container should appeal for several reasons. As with cans, aluminum chills quickly, is lightweight, portable, and highly recyclable.
Strong, creative typography is rarely used in wine label design. That’s unfortunate because it can be very powerful if done well.
Drama Dark Blend branding is daringly risky and depends entirely on type.
Another celebrity wine! This one is from Sarah Jessica Parker. It might be unfair to assume an actor shares their character’s passions but I hoped SJP would create the package design equivalent of Carrie Bradshaw's Manolo Blahnik shoes.
Wow, man! What's happening here! Is this label a trip or what?
The Cosmic Egg is more than just wine in a bottle. It's a whole concept from production to package.
