Daryl Woods is the Creative Director at Pitchcork Wine and Spirits Marketing. In addition to labels he creates new brands, advertising and promotional material for producers large and small from around the world.
I’m not sure if the artwork is supposed to be a vine or a tree. It doesn’t really matter. The colourful circles, be they grapes or other fruit are expressively playful. They are like balloons on a string buoyed by the breeze.
Zonte’s Footstep has created a fascinating series of labels across their line. The Scarlet Ladybird Rosé is a bold example. Not only bold in scale but also risky.
If “Less is more.” defines your style you’ll gush over the elegant simplicity of the Quadrus wine label. It exudes sophistication in its understatement.
In package design, different is good. Different gets you noticed. Different just might lead to a purchase. The label for Arché Fiano is different in many ways. Good ways.
